Our Story

Sisters, Tatiana and Gabriela grew up in El Salvador and come from a long line of retail success. Their grandmother and father both owned and operated a chain of retail stores throughout Central America for over thirty years. Any chance they got, they would tag along on meetings with suppliers, which led them to fall in love with the world of fashion. After years of learning the ropes, Tatiana and Gabriela decided to embark on their own journey. As two sisters with one dream, they combined their initials to create Tazga!

In 2010, Tatiana and Gabriela moved to Southern California and Tazga opened its first location in 2012. Tazga started out as a boutique format and has since evolved to a coastal lifestyle brand. Upon your next visit, you will find a warm and aesthetically pleasing shopping experience, with an upbeat and fun vibe, that will leave you looking and feeling your best! Tazga's product offering consists of women’s apparel & accessories, bath & body products and home décor. 

Tazga’s mission is to empower young women to look and feel their best, by providing fashionable, unique and high-quality products at an accessible price.

Welcome to the Tazga Family!